Harris Web Works

Digital Marketing: Laying the Groundwork to Succeed

October 3, 2017

Renowned retailer John Wanamaker was a pioneer in marketing back in the early 1900’s. “Half the money I spend on advertising is wasted; the...

Magento 2 Commerce (Enterprise) or Open Source (Community): Features & Differences

September 26, 2017

Now the e-commerce industry standard, Magento 2.0 is a big leap forward from earlier versions. In fact, the back-end structural changes are so significant...

Combining Magento with NetSuite: Best Practices

August 24, 2017

Business owners who see the potential of their e-commerce website to sell product AND grow the business know that integrating it with back-office operations...

How Digital Advertising Works: PPC, Search and Display Ads

August 16, 2017

While online advertising is a proven way to target and reach audiences with concise messaging, myriad options make it tough to know which avenues...

Why Host Your Magento Store on the Amazon Cloud

August 11, 2017

A Magento store’s hosting configuration plays a crucial role in its success. When competition across every vertical is as intense as it is, every...

How to Effectively Market Your E-Commerce Store

August 10, 2017

Those who’ve entered the world of selling via an e-commerce website often ask, “How do I get new and returning customers to visit my...

The Role of Landing Pages in a Website

July 21, 2017

Capturing your target audience’s interest comes from giving viewers the information they seek. People may learn of your site from a search or online...

Content is King: Here’s How to Develop Your Content Strategy

June 30, 2017

Your website is central to your online marketing activities, and may even be your biggest marketing tool. Good content, strategically positioned, will help you...