Home Builder Showcases Work Online
As a contractor building luxury homes in southern Connecticut and Westchester County, NY since 2001, R.R.Builders has established a reputation for quality construction. They’ve amassed a large portfolio of work, which they needed to share online to attract new customers, as well as showcase their assorted building and property management capabilities.
When the owner first approached Medium Well (now Harris Web Works), there was a website and social media profiles, but both were problematic and under-utilized. Medium Well started by building a new, responsive website in a WordPress content management system. In addition to adding new images and galleries for new construction, renovations and specialty rooms, Medium Well rebuilt the site architecture to load faster and with no downtime (as had previously been experienced) and to be more search-friendly.
The website development work led to a long-term relationship for Harris Web Works to provide ongoing website maintenance, administration, content writing, and marketing. The evolving custom marketing plan includes social media engagement on Facebook, LinkedIn and Houzz, and advertising on Facebook and Google.