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Top Benefits of Advertising on Facebook
November 30, 2017
Business owners advertise on Facebook for several reasons. For one thing, with over 2 billion users, target audiences are already there. Businesses can have...
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How to Get Strong Search Results: Does SEO Matter?
November 13, 2017
Is SEO dead? Despite what you may have heard, the answer is no. As long as Google dominates search, businesses will benefit from enacting...
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Cloud Computing and Securing Your Data
October 20, 2017
As cloud computing continues to grow, the case for eschewing a traditional framework of purchasing and maintaining hardware to run business applications grows stronger...
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An Overview of What’s Going On With Web Accessibility
October 11, 2017
In 2006, the National Federation of the Blind sued Target Corp because the Target website was not usable by blind people. Target agreed to...
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Digital Marketing: Laying the Groundwork to Succeed
October 3, 2017
Renowned retailer John Wanamaker was a pioneer in marketing back in the early 1900’s. “Half the money I spend on advertising is wasted; the...
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Magento 2 Commerce or Open Source: Features & Differences
September 26, 2017
Now the eCommerce industry standard, Magento 2.x is a big leap forward from earlier versions. In fact, the back-end structural changes are so significant...
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Combining Magento with NetSuite: Best Practices
August 24, 2017
Business owners who see the potential of their eCommerce website to sell product AND grow the business know that integrating it with back-office operations...
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How Digital Advertising Works: PPC, Search and Display Ads
August 16, 2017
While online advertising is a proven way to target and reach audiences with concise messaging, myriad options make it tough to know which avenues...
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Why Host Your Magento Store on the Amazon Cloud
August 11, 2017
A Magento store’s hosting configuration plays a crucial role in its success. When competition across every vertical is as intense as it is, every...
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How to Effectively Market Your eCommerce Store
August 10, 2017
Those who’ve entered the world of selling via an eCommerce website often ask, “How do I get new and returning customers to visit my...
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