Zabel Environmental

Magento Open Source with Google Shopping Campaigns

Zabel Environmental has been manufacturing wastewater filters since 1959, offering an extensive line of effluent filters, drainage products, odor control solutions, and decorative landscape items. The product line is well-known among contractors, engineers, and specifiers working on residential or commercial projects.

In 2018, company owners decided it was time to expand the company’s online presence and eCommerce capabilities, and turned to Harris Web Works  (HWW) to build and host a new Magento 2 website to replace a stagnant Yahoo Store site. Design included incorporating elements of the company’s history while creating a fresh new look and a smooth shopping experience using native Magento 2 features. In particular, mobile improvements let customers quickly and easily order what they need, while at a jobsite.

HWW provides managed hosting utilizing the Amazon Web Services (AWS) datacenter network.  This best-in-class hosting provides optimal redundancy, uptime, and performance. Our AWS certified team handles the latest security patches, regular software updates, web application firewall, and proactive monitoring.

HWW also provides ongoing support for Magento administrative and programming needs, and runs a Google Shopping ad campaign for the site, which is resulting in significant increase in sales. For more on how this approach can work for your business, contact us today!